It’s Been a While! 😊

I'm back with renewed focus and energy...

Dear Reader,

It's been a year since my last newsletter. I understand that you've subscribed but haven't gotten any value out of it in that time, and I’m sorry about it. 🙏

This past year has been crazy for me. I’ve been juggling a bunch of clients along with a full-time job, and the stress, the all-nighters, and the overwhelming workload became too much to handle. So, I had to put a pause on this. 😓

But things have changed. I have left my full-time job and have gone all in on freelancing. This means I can spend more time on this newsletter and make it better for you. 💪

What's more, I have also decided to broaden the focus here. I don’t want to limit it to just copywriting. I want to write about other facets of writing and explore how creativity, storytelling, and various areas in psychology intersect with writing. This will give me more scope to play around with and will hopefully benefits all kinds of writers, not just copywriters.

To reflect this new direction, I'm rebranding from “Psychology Meets Copywriting” to “Psychology Meets Writing.”

Here's a taste of what you can expect in the coming weeks:

• Psychology of Hooks

• Using Psychology to Create Complex and Believable Characters

• Finding the State of ‘Flow’ as a Writer

• Creating a Content Strategy with the help of Psychology Principles

• Battling Imposter Syndrome

If you feel like this doesn’t resonate with you, please feel free to unsubscribe. No hard feelings. Though I'll still have your email address... maybe I'll use it to send you random facts about the psychology of procrastination? (Just kidding... maybe. 😉)

I'm excited about this fresh start. I hope you'll stick around as we learn more about writing and psychology together.

Here's to new beginnings and better writing! ✨

Ahsan